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Cisco has made big changes in VIP42 that can impact your rebates. Are you prepared?

Mike Johnson

Customer Success Manager

Mike is a performance driven strategic sales leader with extensive experience driving revenue. He has industry knowledge and sales team success in digital Marketing, Cybersecurity, Application and Network Performance monitoring from the end user perspective.

Prior to Netformx Mike held management positions with leading technology companies including Gigamon, Dynatrace, Riverbed, HP, and IBM, and he is now passionate about improving profitability for Cisco Partners.

Cisco has made big changes in VIP42 that can impact your rebates. Are you prepared?

Hello Cisco Partners,

Cisco has implemented significant changes in VIP42 incentives to encourage you to sell products and solutions that they consider a priority. The Cisco VIP program rewards you for helping them (and you) achieve their strategic goals.

Do you know what the changes are and how they will impact your rebate earning potential and overall profitability?

Can you answer these questions about VIP42?

How have the VIP booking requirements changed?
Which Track’s SKUs have tripled since VIP41 and which subtrack has 73% of those SKUs?
What subtrack dominates Annuity incentives?
What’s the impact of Land & Expand subscriptions on VIP?
What special offer is being made for Master Networking specialization?

Our latest Netformx VIP42 Index Report answers those questions and many more. The results of our analysis of VIP42 and trends provide insights into where Cisco is targeting their rebate payouts. Those can help you decide where to adjust your selling motions to maximize benefits.

We broke down VIP-eligible SKU data by Track and subtracks. The resulting Netformx VIP Index (NVI) reflects the number of eligible SKUs and their payout percentages. The higher the index, the better potential that SKU area has for a higher rebate payout.

The Netformx VIP42 Index Report provides the insights you need to know to maximize your VIP42 rewards.

Is your sales strategy aligning with Cisco’s strategy?

Cisco’s changes to the VIP program support their strategy to evolve from hardware and perpetual software (the SKU-based Architecture track) to subscription Annuities (rewarded based on monthly contract value), and now to business outcomes with the Solutions track. The Solutions track, added in VIP41, is viewed as Cisco’s future.

Are you aligned with Cisco by

Selling hybrid cloud solutions?
Focusing on selling security SKUs?
Addressing Land, Expand, and Renewal incentives?
Taking advantage of accelerators and bonuses to earn even greater incentives?

The Netformx VIP42 Index Report provides insights on how you might adjust your selling motions for VIP42.

The Netformx VIP42 Index Report – Insights on VIP program trending

Netformx leverages years of experience with the Cisco VIP program to apply logic and automation to data from Cisco and Distributors. This provides insights to the partner’s business, how they are investing their energies in Cisco’s programs, and their success at earning rebates—or if they left money on the table.

Cisco Partners can request a copy of the Netformx VIP42 Index Report at https://www.netformx.com/nvi-report/ or sales@netformx.com.

We hope you will find value from the observations we gathered. If you are a current Netformx customer, after you have reviewed the report, we can work with you to look at your company’s previous VIP payouts to try to determine if there are specific adjustments that may help to maximize rebates in the new period.

If you have any further questions, I am happy to help. Just let me know at mike.johnson@netformx.com.

Cisco has made big changes in VIP42 that can impact your rebates. Are you prepared?